• What is coaching?
• What is a Coach?
• About Coaching
• Coaching as an Industry
• What is the Creative Consciousness International (CCI) Coaching Academy?
• Why CCI Coaching Academy?
• What are the Benefits?
• How is the Course Program Structured?
• How does it work / what happens on the Course?
• Testimonials

What is Coaching?
Coaching is a professional, result-orientated dialogue about all personal and working issues. It aims to generate and expand success and personal growth, producing exponential, breakthrough results through insight and action.

The client will:

• Develop emotional intelligence. 
• Focus on their strengths to create shifts that ensure their life goes in the direction they choose.

What is a Coach?
Through intensive professional training and rigorous practice a coach's single goal is to be of service to those who are ready and willing to realise their full potential.

Coaches enable clients to:

• Identify outcomes.
• Embark on an intensely personal journey of learning and experience.
• Have balance in their lives.
• Transform their behaviour from that which does not work to that which does and then take appropriate actions from that empowering behaviour.

About Coaching
Coaching is the most successful method known today in order to get what you want. Coaching is earning devotees worldwide, not only from clients whose lives have been immeasurably enriched by the experience of working with a coach, but from the media as well.

Extensively covered in several hundred articles, television and radio shows, ranging from The New York Times and Fortune Magazine to Oprah, coaches have been positively featured as catalysts; bridging the gap between dreams and reality, assisting clients through personal and professional transitions, and highlighting the distinction between supporting a lifestyle and designing a life.

Coaching as an Industry
Coaching is part of the personal development and training industry, which is now earning over $100+ billion a year worldwide. Coaching as a stand-alone profession has come into its own in the last few years.

The Sydney Morning Herald in February 1999 said that life coaching in the United States (US) was the 2nd fastest growth industry, after IT. There were only a handful of coaches in the US 5 years ago; this year they expect to have around 10,000 - 15,000 coaches. Coaching is the latest solution to both workplace and personal growth.

What is the Creative Consciousness International (CCI) Coaching Academy?

In 2002, Master Coach and Trainer Marc Steinberg, a registered member of the International Coach Federation (ICF) and founding president of its Cape Town Chapter, established Creative Consciousness International (CCI) in Cape Town, South Africa.

CCI is the successor of Marc's European corporate "Transformations SL." based in Spain. CCI  has emerged from 20-years of research and successful coaching practice and has a current database of 3 000 clients.

One of CCI's enterprises is the Coaching Academy (CCI-CA) which was launched 1997 in Germany.

The academy's mission is to provide individuals and organisations worldwide with leading-edge, holistic Professional Coach and Master Coach Training. This powerful training enables graduates to create higher authentic and sustainable levels of competence and success on both personal and environmental levels.

Coach training at CCI-CA emphasises on educating its learners'practical competencies rather than providing them solely with theoretical knowledge. This is based on the understanding that a coach must "walk his talk."

Why choose CCI Coaching Academy?
We believe that much of the material in personal development (of coaches) is heavy on theory and low on practicality. At CCI Coaching Academy, we place emphasis on practical competences but without compromising on theoretical training.

We believe that human beings are inherently resourceful and if we actually listen and ask the right questions - the answer becomes clear and we know in any given moment what to do. At CCI Coaching Academy we ask the right questions from a place of wisdom, rather than knowledge and believe that, "Knowledge speaks, wisdom listens."

Probably, the greatest difference to many other Coaching Educations is our students are coached to become a coach rather than 'taught'
We believe in delivering effective results.

At CCI Coaching Academy you will experience the unparalleled integrity and authenticity of Marc Steinberg and his co- trainers.

What are the Benefits?

You will learn:

• How to communicate so that people are inspired moved and touched.
• How to build trusting and intimate relationships with your clients.
• How to prepare, deliver and manage coaching sessions.
• How to handle any of your client's objectives.
• How to start and successfully build your coaching business.
• How to create powerful change in your life and the lives of others.
• How to develop your capacity as a leader.

How is the Course Programme Structured?
Our training programme is divided into several modules, with the first module: The Awareness Process, providing a significant increase in awareness and insight into the nature of human consciousness.

We the have three phases for the Academy:

• Basic coach education: Masters I-III
• Executive Coaching: Relationship Mastery
• Trainer Education: Master V  

From I - IV each module is complete in itself. Those who wish to attend the next course will do so. We find most people do.

How does it work / what happens on the Course?
"The more coaching simplifies the complexities of your mind the more powerful your mind is!"

A mind burdened by knowledge is surely impressive but slow and heavy when it comes to movement and challenges. This is why Marc has developed a clear coaching structure that creates a channel for coaching to happen.

In the academy you learn by doing; you build wisdom by insights; you acquire skills by experience. Each day consists of inquiries into the nature of human consciousness (because this is where you work and what you work with) and experiential exercises, including video presentations and live demonstrations. The CCI-CA feedback sessions are extremely powerful in assisting you in breaking through blockages developing the coach within.